Every tool an indie author needs. One dashboard.
Your website, mailing list, direct sales, ARCs and press kit - built from one ASIN. Add the rest of your books once you're in.
Real members, real reasons - each one solving a different headache.
“Website builders and broken plugins used to eat entire days. The Toolchest had my page live in under five minutes - no tech headaches, no plugins to fight.”
“Nearly $100 a month evaporated across email tools, landing pages and file delivery, before the Toolchest. Now it’s one bill, one dashboard - and I sell straight to my readers on top.”
“Selling paperbacks at the merch table after a gig was always the easy part. The ebooks were the bit I never cracked - now readers buy straight from my Toolchest page before they’ve left the venue, commission-free, same as the books in my hand.”
“Traditional publishers offer polish and credibility - at the cost of your rights and your royalties. The Toolchest gives me both without asking me to sign away either.”
We fill in your title, cover and blurb wherever we can find them. Kindle-only books, or anything we can't find, take a minute to fill in yourself.
Author page, mailing list, direct sales, all built and connected in minutes.
Edit your bio, blurbs, covers and links any time, from your own simple dashboard.
Keep more of every sale, build your list, and get seen by more readers as the membership grows.
(as the membership grows)
Billed $120/yr, that's $35.88 (23%) less than paying monthly.
No card needed for your first 14 days.
Sell direct · Own your readers · Professional presence · Grow together
Start My 14-Day Free TrialNo charge for 14 days. No hidden fees. Cancel in two clicks, anytime.
Swipe to see the full comparison →
| What you need | Typical tool | Cost elsewhere | Toolchest |
|---|---|---|---|
| Author website, blog & events calendar | Squarespace / Wix (blog only, no events) | ~$15/mo | ✓ |
| Mailing list & signup forms | MailerLite / Kit | ~$15/mo | ✓ |
| Reader magnet delivery, multi-format | BookFunnel | ~$20/mo | ✓ |
| ARC management, group promos & newsletter swaps | StoryOrigin | ~$10/mo | ✓ |
| Direct ebook sales & delivery | SendOwl | ~$20/mo | ✓ |
| Retailer links - Apple, Kobo, Google, B&N, Audible | No single tool covers this | - | ✓ |
| Personalised anti-piracy watermarking | Rarely offered to indies | - | ✓ |
| Sales, subscriber & ARC analytics dashboard | Rarely bundled anywhere | - | ✓ |
| Auto-generated press kit | DIY or freelance design | - | ✓ |
| Total for the 5 with a direct paid equivalent | ~$80/mo | $12.99/mo | |
People judge a book by its cover, and they judge every other book on the shelf by association.
Every author's cover reflects on everyone else's page here. The bar is simple: would it belong on a real bookshop's front table?
If it doesn't, we'll tell you why. We can design you a proper one, or you can send us a revised version yourself.
Use AI however you like in your process. What we won't accept is a finished cover or piece of text that reads as AI-generated.
It’s a membership, not a traditional publishing deal. You keep full rights and full control of your books. You get the tools and credibility of a publisher, without giving any of it up.
Neither. One flat monthly fee covers unlimited books, unlimited sales, and every tool in the membership.
Yes, pay a year upfront and it's $120 instead of $12.99 × 12, a saving of $35.88 (23%). You can switch between monthly and annual billing any time from your dashboard.
Every sale is tracked to you individually and reconciled to you monthly.
Yes. Use the built-in list, or send new subscribers to MailerLite, Mailchimp, or Kit.
No minimum. The 14-day trial works the same whether you have one book or ten.
Not by default. Your author page and sales run under your own name. An optional ISBN service, for print and wider retailer distribution, is coming as an add-on. If you ever use it, we’ll explain clearly what that means before you opt in.
Yes, self-serve, two clicks, no email required. Your page stays live until the end of your billing period.
Your page goes private unless you subscribe. Your account and everything in it stays exactly as you left it for 90 days, so if you come back and subscribe, nothing needs rebuilding. After 90 days of inactivity it's removed.
No. You get a free •BulletPoint Publishing subdomain (yourname.bulletpointpublishing.com). A custom domain can be connected any time.
Yes. Once it’s built, you get your own simple dashboard to edit your bio, book details, covers and links, any time.